IQM Corporation

IQM Identity Graph

Selecting a matched audience

Selecting a retargeted audience

Selecting a segmented audience

Audience Targeting Behavior

Manage and edit your audiences.

What is NPI Matching?

How to do NPI Matching

What are the capabilities, limitations and best practices of NPI Matching?

Import an audience from the L2 DataMapping platform

Choose which campaigns will target or block an audience.

Assign an audience to a campaign

Team IQM

Understand how audiences work and what makes most sense for your campaign

Audience targeting and data management

Contextual audience overview

Create or manage a contextual audience

Select a Contextual audience

What is lookalike audience?

How to add Lookalike audience

Select a Lookalike audience

What is campaign audience?

How to add campaign audience?

Select a campaign audience

How can I create a Geofarmed audience?

What is a Geofarmed audience?

Select a Geofarmed audience

Dive into pre-bid targeting concepts and learn which solutions may be right for your campaign

Fraud, brand safety, and viewability pre-bid targeting overview

Add fraud, IVT, brand safety, or viewability segments to a new pre-bid audience; or edit, duplicate, or delete one you've already created

Create or manage a pre-bid audience

Add a pre-bid audience or individual pre-bid segments to a new campaign or an existing one.

Target pre-bid audiences or pre-bid segments

Uncover answers to pre-bid segment and pre-bid audience targeting FAQ including tutorial content, pricing details, and measurement solutions

Pre-bid targeting frequently asked questions (FAQ)

Post-bid measurement overview

Review the pre-bid inventory segments that your campaigns can target; and learn the differences between avoidance and inclusion targeting.

DoubleVerify (DV) pre-bid segments

Select a pre-bid audience

Dive into ABM audience concepts and requirements, and learn about targeting key healthcare stakeholders based on account-based attributes.

Account Based Marketing (ABM) audience overview

Create and customize ABM audiences; edit, duplicate, or delete existing ones; and assign them to new or existing campaigns.

Create or manage an Account Based Marketing (ABM) audience

Uncover solutions to issues related to creating a new ABM audience or managing an existing one.

Troubleshoot an Account Based Marketing (ABM) audience

Craft highly specific healthcare audiences using custom and pre-defined segments based on account-based attributes.

Select an Account Based Marketing (ABM) audience

Find answers and get help from Intercom Support and Community Experts

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