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Campaign delivery and optimization
Campaign delivery and optimization
Customize your campaigns' bidding and pacing strategies.
By Team
1 author
16 articles
Campaign delivery and optimization - Start here
"Campaign delivery and optimization" collection overview
Advanced modeling
Bid Model overview
Spend Ratio overview
Dimension Priority overview
Bid Modifier overview
Apply a Bid Model setting to a Location dimension
Apply a Bid Model setting to a Creative dimension
Apply a Bid Model setting to an Inventory dimension
Bid Model frequently asked questions (FAQ)
Pacing
Pacing overview
Manage pacing
Troubleshoot a campaign that's pacing behind
Allowlists and Blocklists
Allowlist and Blocklist overview
Manage campaign Allowlists and Blocklists
Bid Strategy
Bid Strategy overview
Manage a campaign's Bid Strategy