IQM Corporation

Dive into ABM audience concepts and requirements, and learn about targeting key healthcare stakeholders based on account-based attributes.

Account Based Marketing (ABM) audience overview

Create and customize ABM audiences; edit, duplicate, or delete existing ones; and assign them to new or existing campaigns.

Uncover solutions to issues related to creating a new ABM audience or managing an existing one.

Craft highly specific healthcare audiences using custom and pre-defined segments based on account-based attributes.

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